Website Copy and Search Engine Optimization

Hospitality

7 Devils Brewery | Coos Bay, OR

Key messaging themes: Inclusive, community-oriented, welcoming.


Challenge:

While beer isn’t unique to the Oregon Coast, 7 Devils is. The 7D crew wanted to showcase all they have to offer by re-vamping their website, including an entirely new approach to their copy.

Strategy:

Prioritizing location-based SEO and an abundance of internal linking creates an immersive and engaging experience for users and an improved search position on Google.

Results:

After implementing the new updates, the 7D website now sees over 6,000 visitors monthly and holds a strong position on SERP one.

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